Poli supermarket is an Italian corporation operating in the food industry, with 68 stores in Trentino-Alto Adige and Veneto.

duplicardrive.it

Poli Project

 

Poli is a family company that has always been present in Italy and aware of local needs. Poli history began more than 70 years ago and has always been characterized by a desire for innovation with ever-changing products and services, and an interest for investing in the world of information technology, environment and ecology. 

Poli Group aims at the complete satisfaction of its own customers. That’s why it reserves for them quality products and services at convenient prices in stores that are more and more well-maintained and functional.

With these assumptions, offering an online shopping service was a logical and natural step. The idea was to make the shopping experience accessible to everyone, at any time of the day. 

«We made a series of tests with our partners and we are convinced that our customers will appreciate the opportunity to save time».

MAURO POLI | Corporate Affairs Manager

Our Plan

We accepted with enthusiasm Poli’s request to realize an e-commerce service with the “Click & Collect” feature. 

Our proposal has been to use MarketSuite, a modular management system of the entire business process, from the acquisition to the execution of the order (all in web technology).

The service developed for Poli Group is called DupliCarDrive and allows customers to shop their groceries directly online. To execute the order it is necessary to specify the products to be purchased, the date, time slot and store where to collect the order. The service is easy to use: the user can log in to www.duplicardrive.it and register in the “My DupliCard” section. To carry out successfully the order is necessary to be in possession of  the DupliCard loyalty card. Payment is made directly at the time of delivery of the goods. The service is free. 

The order can be placed online at any time, based on the system availability and it can be collected everyday, Monday to Sunday, from 9 am to 8 pm in the time slots available during the order confirmation.

Software implemented solutions

Front-end modules 

  • EBSN Front (promotional engine/Purchase limit)
  • Cart management 
  • Search
  • Production Manager and PIM/DAM module
  • Customer Care

Back-end modules (click and collect)

  • Store Picking/Supplier
  • Logistics Interface

Results

The launch of Poli online shopping service has allowed the company to expand in the e-commerce world and to have the chance to lay the foundations for a successful future.

«We started experimenting with the e-commerce world to be ready for a market change in this direction. Surely, it will become more and more popular. Unfortunately, the Trentino region is not an easy area and for now it’s too unrealistic to talk about drones».

MAURO POLI | Corporate Affairs Manager